| Vendor
Services
|
Our objective is to help vendors of collaborative
products achieve a high rate of customer acquisition, penetration,
and retention by assisting them in the planning, product design,
positioning, and selling of their products.
Our Services
Our Advisory Services group offers four different types of services
to collaborative product vendors to help them achieve their goals
and objectives in the collaboration tools market. These services
consist of:
- Strategic Engagement: This is often how
we get started working with a collaboration vendor, and is a
short-term engagement that focuses on one specific issue or
problem. For a PDF of the full brochure for this service offering
click here.
- Selling Collaboration: This is a longer-term
engagement focused on the creation of specific sales process
content for a vendor's sales force to be able to use immediately
for qualifying prospects, identifying the economic buyer, controlling
the sales conversation, establishing credibility and closing
the sale. For a PDF of the full brochure for this service offering
click here.
- Partner Program: This service is for those
organizations that want to leverage CS knowledge of the collaboration
market, technology expertise and relationships. This knowledge
and relationships can be used to help create marketing partnerships,
develop sales channels, or for M&A. This program is longer
term and is based on a small retainer with a performance bonus.
For a PDF of the full brochure for this service offering click
here.
- Demand Generation: The Demand Generation
Program is about filling your sales pipeline. As marketing professional
there are a variety of methods, services and campaigns that
you use to help with this process. Collaborative Strategies,
as an independent third party can help with this process by
offering this service to increase credibility, provide additional
information, and create a unique perspective that can help drive
bigger audiences for your message. Our Demand Generation Service
is composed of several options; taken together they provide
an integrated approach to educating your prospects and creating
new sales opportunities. For a PDF of the full brochure for
this service offering click
here.
When you choose to work with Collaborative Strategies, you have
the ability to work one-on-one with industry professionals whose
specialty is interactive products. With the tremendous benefit
of our collective experience in analyzing and working with cutting-edge
technologies over the past 15 years, you have a resource that
can't be duplicated elsewhere. Our only focus is collaborative
technologies, and therefore, we stand apart from others offering
advisory services over a broad range of technologies. If you are
interested in any of the services listed above, Please contact
David Coleman at davidc@collaborate.com,
or by phone at (415) 282-9197
If you are a vendor of collaboration technologies and a significant
portion of your end-user population is slow to adopt your technology,
we would be glad to discuss our end-user
offerings with you, and tell you how we can help to deal with
this challenge and help to drive adoption. Please contact David
Coleman at davidc@collaborate.com,
or by phone at (415) 282-9197